Being that this discussion is fresh on many of our minds, I
would like to share some thoughts on another slide jury. Pat and I just
returned home from a day in Indianapolis, where we had the opportunity to
sit in on the public viewing of the slide jurying for the Broad Ripple Art
Fair coming up in May.
We got there late in the day, after 80% of the
categories had been viewed, so the public attendance was scarce at that
hour. Nonetheless, we learned a lot from just being there.
Julia Moore, the director of the art festival, directed
five jurors through the process. The process was routine: A quick run
through of all the slides in a given category, then the scoring took place
with each set of slides projected for about 20 seconds while Julia read
aloud the accompanying slide information statement. The jurying was held
was a medium size auditorium and all four slides (including one booth
slide) were projected simultaneously onto a large screen. The screen
wasn't large enough to accommodate all four slides in a single row, so the
projectors were arranged to project the slides in a grouping that placed
the booth slide in the bottom left corner and the three slides in the
center, top right and bottom right. There was a fifth slide projected with
each entry. Each applicant was assigned a number which appears on the
jurors score sheet and corresponds to the fifth slide projected on the
screen. The numerical slide was nothing more than a hand written number in
black ink on a clear piece of acetate mounted in a slide mount. It did hog
up a corner of the projection screen with its blaring white space in
relation to the four slides submitted with each application, but it left
no question for the jurors to follow along and keep track of where they
were. Overall, a good idea.
I could not detect any verbal dialog among the jurors,
so I presume their scoring was based solely on their knowledge and
personal preference. The five jurors consisted of an artist whose medium
is drawing, a museum curator and art historian, a metalsmith who also
teaches at a university level, a sculptor/ 3-D designer who is a member of
the Indianapolis Art Center faculty and a local art and craft gallery
owner.
The score sheets were collected at the end of each
session by a member of the Art Center staff and will be put into an Excel
spreadsheet for final tabulation. It will be about two to three weeks when
the final results will be mailed to the applicants. I do not believe any
comments about your slides will be made available, but a score sheet will
be provided indicating your three scores (for craftsmanship, originality
and market appeal) along with the cut-off point for your medium. If you
did not submit a booth slide, some points were deducted from your final
score. Scoring was based on a scale of 1 to 7. The Art Center provided me
with a thorough set of their jurying guidelines. Their "charge to the
jurors" are that the work be well-conceived, expertly executed, free of
technical faults, imaginative, individual and saleable to customers in the
greater Indianapolis market. A diversity of styles and approaches should
be chosen so that the fair appeals to the greatest variety of customers.
Their last bit of direction, determining marketability
to the customers, is probably the weakest criteria in terms of judging the
work on its aesthetic and technical merits but the Art Center felt it
necessary in order to compose an event for mass appeal in Indianapolis.
These were just the criteria set forth for this event and it has evolved
over a number of years.